Strategic marketing that helps scale your business.

ScaleCraft partners with B2B startups and growth-phase companies to help build differentiated brands, winning go-to-market (GTM) strategies, and qualified pipeline - so you can achieve your business goals.

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WHAT WE DO

Marketing for scale — built from experience.

ScaleCraft brings hands-on leadership and practical strategy to early and growth-stage companies that need actionable ideas and real results. Working directly with CEOs, founders, and your internal teams or agencies, we help align marketing with business goals, streamline GTM execution, and accelerate revenue growth.

At ScaleCraft, the approach is always collaborative, grounded, and focused on outcomes.

We partner with teams who are:

  • Launching new products or entering new markets

  • Defining or rethinking their go-to-market strategy

  • Developing or redefining their brand

  • Preparing for critical moments such as funding, scale, or exit

  • Struggling to turn awareness into revenue

  • In need of experienced marketing or revenue leadership without a full-time hire

WHO WE WORK WITH

Collaborative Meeting

FEATURED SERVICES

  • Build a go-to-market plan that aligns your product, marketing, and sales teams around growth.

  • Design and launch programs that turn leads into qualified pipeline.

  • Align sales, marketing, and customer success teams to drive revenue growth through operational efficiency and tech stack optimization.

  • Clarify your message and value prop to stand out in a competitive market.

  • Gain executive marketing and revenue leadership and support, quickly and without the full-time cost.

  • Explore where AI fits and how to responsibly adopt it across your marketing and sales workflows.

ABOUT SCALECRAFT

Hi, I’m Kelley Marko, founder of ScaleCraft Growth Consulting LLC. After more than two decades building marketing and growth engines for B2B tech startups to Fortune 500 companies — including a successful exit and 5X post-acquisition revenue growth journey — I launched ScaleCraft to help others do the same.

I bring strategic thinking, hands-on support, and a collaborative mindset to every engagement. Let’s put marketing to work for your business and drive your next stage of growth.